Atlantic Records’
75th Anniversary
For Atlantic Records' 75th Anniversary, I spearheaded the digital redesign, refreshing its online presence across the website, webstore, email, social media, and e-commerce. Inspired by the special-edition silver vinyl collection, I rebranded key elements, weaving that motif into a bold and cohesive visual identity that brought the celebration to life.
Created at Atlantic Records.
E-Commerce
Animations were created in collaboration with Hannah Cao.
Social media templates were created to ensure that all e-commerce marketing messages were cohesive.
